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Discover Nature’s Own® Perfectly Crafted Brioche Style Hamburger Buns, now made with a new recipe. Each bun has 180 calories and 6g of protein. We refined our buns recipe to shorten the ingredient list, while keeping the taste and texture you expect from Nature’s Own. These Non‑GMO Project Verified brioche hamburger buns deliver a soft, buttery taste with subtle sweetness. Each brioche bun is rich and indulgent while elevating burgers with the comforting flavor people expect from premium brioche hamburger buns. Our brioche style buns are baked without high fructose corn syrup, artificial colors, flavors, or preservatives. With its indulgent texture and artisan‑inspired flavor, it delivers everyday enjoyment- we like to call it Real. Soft. Bread. We believe great bread starts with a straightforward ingredient list, so you can bring home the flavor your family loves with a label that speaks for itself. As America’s #1 selling loaf bread brand*, you can count on Nature’s Own to maintain the softness and taste that makes it a family favorite bread. Nature’s Own Perfectly Crafted is committed to baking Non-GMO Project Verified bread with ingredients we are proud to stand behind. Our commitment means you’ll never find artificial colors, flavors, or preservatives in our products. Soft. Buttery. Brioche-style. New recipe, same Perfectly Crafted quality. Simple as that. *Source: Circana Syndicated Data for the total U.S. latest 52 weeks ending 3.1.26